Produce Listings
News
Shetland Salmon Firm Wins Retail Award - Twice
June 1, 2011For the second year in a row, salmon producer Grieg Seafood Hjaltland UK Ltd has won the best retail product award in the fish and seafood category for its WildWaters smoked, marinated and fresh salmon at the 2011 Scotland Food & Drink Excellence Awards . The awards, which recognise the best of Scotland's food and drink industry, were revealed at a ceremony hosted by BBC Radio 2 food expert, Nigel Barden, at Dunblane.
Collecting the award, the firm's Stella Winks, said: 'To win such a prestigious award once is a major achievement, but to win twice is truly outstanding'. Managing Director, Michael Stark, added: 'We are delighted to have won such a prestigious award, particularly when you consider the other products shortlisted in our category'.
Meanwhile, the islands' promotional agency has linked up with Grieg Seafood at the European Seafood Exposition in Brussels. Andy Steven, Promote Shetland's Destination Manager, attended the event to gain an insight into the commercial and promotional activities of Shetland's largest salmon producer. He also took the opportunity to offer his knowledge of Shetland as a commercial and tourist destination.
Andy Steven said: 'Joining up product and place marketing is mutually beneficial and Michael has clearly demonstrated this with their innovative WildWaters range. It is both refreshing and a privilege to work alongside a team that understands the importance of provenance.'
Click here to find out more about the WildWaters range of products.
Collecting the award, the firm's Stella Winks, said: 'To win such a prestigious award once is a major achievement, but to win twice is truly outstanding'. Managing Director, Michael Stark, added: 'We are delighted to have won such a prestigious award, particularly when you consider the other products shortlisted in our category'.
Meanwhile, the islands' promotional agency has linked up with Grieg Seafood at the European Seafood Exposition in Brussels. Andy Steven, Promote Shetland's Destination Manager, attended the event to gain an insight into the commercial and promotional activities of Shetland's largest salmon producer. He also took the opportunity to offer his knowledge of Shetland as a commercial and tourist destination.
Andy Steven said: 'Joining up product and place marketing is mutually beneficial and Michael has clearly demonstrated this with their innovative WildWaters range. It is both refreshing and a privilege to work alongside a team that understands the importance of provenance.'
Click here to find out more about the WildWaters range of products.
